We invest in and build companies across commerce, media, data, AI and customer experience — connecting them into one scalable growth platform.
Investment group — Retail tech
We invest in and build companies across commerce, media, data, AI and customer experience — connecting them into one scalable growth platform.
The thesis
Every company strengthens the network.
Commerce, media, data, AI and customer experience are usually funded and run in isolation. We treat them as one system — every company plugs into the others, shares signal, and gets sharper for it. The result isn’t a portfolio; it’s a platform.
The portfolio
Not a portfolio.A network.
A select few, backed with conviction — each company making the next stronger. Meet the ones building the future of retail.
Screens meet performance.
DOOH Infrastructure · Retail Media · Performance
Retail-media infrastructure that ties every screen to performance — each impression accountable, each campaign provable.
doohclick.com→
Creative that scales.
Creative Systems · Content at Scale · Commerce Networks
Modular creative systems that deliver content at scale — brands show up everywhere, consistently, without the bottleneck.
giant-pumpkin.com→
Media sales.
Media Sales · OOH · DOOH · Retail Media
Our strategic media-sales partner in Retail Media — broad OOH and DOOH distribution across key retail environments.
billbords.com→
Transactions into intelligence.
Transaction Data · Checkout · Growth Activation
Turns the point of sale into a platform for insight, targeting and closed-loop attribution — retail's most valuable moment.
storekey.com→
Global capital.
Global scale.
Start-up speed.
We look for demonstrated passion, grit and tenacity — founders who execute on their vision.
We're privileged to back entrepreneurs enacting positive transformation across retail. The idea gets you in the room. The execution is why we invest.
THE FOUNDERS
Visionary
founders
who execute.
Core values
Collab
Together, always.
Ownership
You own it.
Global Ambitions
Nordic roots. Global reach.
The team
We didn’t studythe market.We ran it.
Founders and operators who built and scaled real companies across retail, media, technology and creative. We’re not advising from the outside. We built this — and now we build together.
Get in touch
Let’s build the companies of retail.
Founder building at the edge of commerce, media, data, AI or customer experience? We should talk.
Get in touch